Privacy Policy
Your privacy is our priority. Find out exactly how 12play collects, stores, and protects your personal information using the latest encryption technology.
Our Commitment to Your Privacy
Six core pillars underpinning 12play's data protection
All your personal and financial data is protected with 256-bit SSL encryption β the same technology used by leading banking institutions worldwide.
12play has never and will never sell, rent, or share your personal data with third parties for marketing purposes without your explicit consent.
We clearly explain what data we collect, why it is collected, and how long it is retained β nothing is hidden in our privacy policy.
You have the right to access, correct, or request deletion of your personal data at any time through our responsive support team.
Our privacy policy complies with Malaysia's Personal Data Protection Act 2010 (PDPA) and applicable international data protection standards.
In the event of any security incident involving your data, we are committed to notifying you within the timeframe required by law.
12play Privacy Policy Summary
This Privacy Policy describes how 12play ("we", "Platform") collects and handles your personal information when you use our services. We take seriously the trust you place in us and are committed to protecting your privacy at all times. By using the 12play platform, you agree to the practices described in this policy.
Welcome to the 12play Privacy Policy. This document forms part of our platform's Terms and Conditions and is designed to transparently explain how your personal information is handled by 12play.
This policy applies to all users who access or use the 12play platform through any channel β the official website, mobile app, or any related services provided by us. It also applies to prospective users who visit our website even without registering an account.
We comply with Malaysia's Personal Data Protection Act 2010 (PDPA) and continuously strive to apply industry best practices in personal data handling. If you have any questions about this policy, you may contact our privacy team using the details provided at the end of this document.
12play only collects data that is strictly necessary to provide you with a safe, seamless, and high-quality service. Below are the categories of data we collect:
| Data Categories | Example Information | Primary Purpose |
|---|---|---|
| Identity Data | Full name, identification card number, date of birth | Account Verification & KYC |
| Contact Data | Email address, phone number | Communication & Notifications |
| Financial Data | Bank account number, bank name, transaction records | Deposit & Withdrawal Processing |
| Technical Data | IP address, device type, operating system, browser | Security & Fraud Detection |
| Usage Data | Game records, betting history, game preferences | Experience Personalisation & Support |
| Communication Data | Support chat records, emails, complaints | Customer support & audit records |
We do not collect sensitive information such as biometric data, medical records, or religious beliefs unless explicitly required by law. All data you voluntarily provide through our platform β such as game preferences or account settings β is also stored securely and subject to this policy.
Every piece of information we collect has a clear and legitimate purpose. 12play uses your personal data for the following purposes:
We will not use your data for purposes unrelated to our services without first obtaining your separate consent.
Your data security is our absolute priority at 12play. We implement multiple layers of defence to ensure your information remains protected at all times:
While we take all reasonable measures, no security system is 100% impenetrable. We encourage you to play your part by using a strong password, not sharing your login details, and reporting any suspicious activity to us promptly.
12play respects your privacy and will not sell or disclose your personal data to third parties for marketing purposes. However, there are limited situations where data sharing is necessary:
All third parties we work with are subject to binding data confidentiality agreements and are only permitted to use your data for specified purposes. We do not share data with advertisers, data brokers, or any entity unrelated to the delivery of our services.
12play uses cookies and similar tracking technologies to enhance your experience on our platform. Cookies are small text files stored on your device when you visit our website.
Types of cookies we use:
You can manage or delete cookies through your browser settings. Please note that disabling certain cookies may affect the functionality or user experience of the 12play platform.
Under Malaysia's PDPA and our privacy policy, you have the following rights regarding your personal data. We respect and facilitate the exercise of each of these rights:
Requesting a copy of the personal data we hold about you at any time.
Correcting any inaccurate or incomplete data in your account.
Requesting data deletion under certain circumstances, subject to legal obligations.
Object to the processing of your data for specific purposes such as direct marketing.
Receiving your data in a machine-readable format for transfer to another service.
Requesting that we restrict the processing of your data under certain circumstances while an investigation is ongoing.
To exercise any of the above rights, please contact our privacy team. We will respond to your request within 30 working days. In complex cases, this period may be extended to 60 days with prior notification to you.
As a responsible platform, 12play implements a comprehensive Know Your Customer (KYC) process to comply with anti-money laundering (AML) legal requirements and ensure the safety of all users.
Documents that may be required during the KYC process include:
All KYC documents you submit are handled with the highest level of protection. They are only accessed by our trained compliance team and stored in a secure environment. Once the verification process is complete, physical documents or digital copies are not retained beyond the period required by law.
The 12play platform is exclusively for users aged 18 and above. We do not knowingly collect or process personal data from individuals under the age of 18.
If we discover that we have unknowingly collected data from underage individuals, we will immediately:
Parents or guardians who discover that their minor child has registered an account on 12play are requested to contact our support team immediately for a prompt resolution.
12play reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or service improvements. Any changes will be indicated by the "Last Updated" date at the top of this document.
For material and significant changes, we will notify you via:
Your continued use of the platform after the effective date of any changes constitutes your acceptance of the amended Privacy Policy. We encourage you to review this page periodically.
If you have any questions, concerns, or requests regarding this Privacy Policy or the handling of your personal data, the 12play privacy team is ready to assist you.
You can reach us via:
For rights exercise requests (access, correction, deletion), please include your account information and the specific type of request to expedite the process. Your identity may need to be verified before we can process the request to ensure the security of your data.
12play protects your privacy with the latest technology so you can focus on what matters most β enjoying the best gaming experience in Malaysia. Register today and see the difference for yourself.
For users aged 18 and above only. Please play responsibly.